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Why choose digital printing

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The exclusive competences and better-quality level of digital printing have made this procedure an imperative tool for direct mail salespersons. While offset lithography remnants the dominant process for high volume marketable printing, digital printing expertise offers some discrete compensations. Understanding these rewards is imperative for promoters looking to make the most of the return from their production dollars. Know-how direct marketers know that a published piece that is tailored for each receiver is more real in getting the prospect’s attention. When you need to have each booklet or message begin with an entity’s name (“Dear Mr. Jack…”) and inside the copy comment more individual info (“your 2010 Buick’s accident assurance…”) digital printing is the only applied choice. It lets informal insertion of such flexible data inside the captions and/or text of each printed piece. Lower per copy prices for small run printing. If your media run ranges from a minority to seve